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HookMyApp charges for inbound and outbound messages routed through HookMyApp.
Meta charges you directly for messages.
The two are billed separately, and HookMyApp never takes a cut of your Meta spend.

What does HookMyApp charge for?

Usage, priced by monthly message volume:
  • Inbound messages HookMyApp delivers to you
  • Outbound messages HookMyApp sends for you

What does Meta charge for?

Meta bills per delivered template message, charged to the payment method on your WhatsApp Business Account. Rates vary by template category (marketing, utility, authentication) and the recipient country.
See Meta WhatsApp pricing.

Who bills Meta fees?

Meta does, directly to your WABA payment method.
HookMyApp does not bill Meta fees on your behalf and adds no per-message markup. Your Meta conversation costs go straight to Meta.

What do HookMyApp plans cost?

Free needs no credit card.
Limits and prices are always current at hookmyapp.com.

What counts toward message limit?

Every inbound message HookMyApp delivers and every outbound message HookMyApp sends counts toward your plan volume for the current quota period.
Free plans reset monthly on your signup date. Paid plans reset monthly on the date of your first payment.
Upgrading to a bigger plan raises your limit right away and keeps your reset date the same.
Your reset date is shown on the billing page.
For the exact counting rules and overage behavior, see hookmyapp.com.

Is sandbox free?

Yes.
The sandbox is a free test WhatsApp number.
Use it to build and test before connecting your own number.
Meta does not bill sandbox traffic.